Let's face it, there's something magical about receiving a card in the mail. The anticipation of opening the envelope, the handwritten message inside, and the physicality of the card all make it a special experience. Plus, who doesn't love feeling special and appreciated?
But, before we dive into the nitty-gritty, let's get some perspective on the history of greeting cards. Did you know that the first greeting card dates back to ancient Egypt, where they used papyrus scrolls to send messages of good fortune for the new year? The Chinese, too, were known to send messages of goodwill during the New Year. Fast forward to the 15th century, and we have the birth of the printing press, which led to the mass production of greeting cards. And the rest, as they say, is history.
Now, let's get back to the present. Are greeting cards still popular today? The answer is... yes! Despite the rise of digi-comm (That's my cute way of shortening digital communication... Whatcha think?), the greeting card industry is still going strong. According to the Greeting Card Association, Americans purchase approximately 6.5 billion greeting cards each year, with an estimated value of $7 to $8 billion. That's a lot of cards, y'all!
So, what makes greeting cards so popular? For starters, they're a great way to show someone that you care. Whether it's for a birthday, holiday, or just because, a card is a tangible reminder that someone is thinking of you. It's also a great way to personalize your message, with the ability to add your own handwriting, stickers, or even small gifts like gift cards or photos. (Or you can be the relative that stuffs the card with glitter that emerges when opened and gets EVERYWHERE!)
But, the real reason greeting cards are still popular is that they offer something that digi-comm (that's digital communication in case you forgot...) cannot - a physical reminder of a special moment. A card can be displayed on a mantel or in a scrapbook, providing a tangible memory of a special occasion. Plus, who doesn't love receiving snail mail in a world that's increasingly dominated by email and social media?
In conclusion, greeting cards are still very much a part of our lives. They offer a personal touch that digi-comms (again, that's short for digital communications) can't replicate, and they provide a tangible memory of a special moment. Plus, they're a great way to show someone that you care. So, the next time you're thinking of sending a quick text message or emoji, consider picking up a card instead. It's a small gesture that can go a long way in making someone feel special. And who doesn't love getting snail mail, anyway?